Pet Sitting Business Success

How to Interpret Your Pet Sitting Website Analytics and Stats [with Video]

Website TrafficSome of the most popular questions I receive, as you can imagine, deal with the topic of SEO (Search Engine Optimization).

As pet sitters and website owners, it’s important to keep a steady eye on how your pet sitting website is operating in the search engines, and how visitors interact with your site once they arrive.

Google Analytics is one of the best ways to analyze how things are going for you, but there is more you can do from there.

One of my pet sitting website users sent me this email and I thought it beneficial to share with you.

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Want Your Very Own Virtual Office Manager for Your Pet Sitting Business?

All Good Things Must Come To An End…

It’s been a good run. At this time, we have stopped offering our virtual office service. After three years of answering calls for pet business owners, we made the decision to focus our energy and resources on the core services and goal of PetSittingOlogy.

Please continue to rely on us for your professional SEO and website needs, our upcoming PSO Membership Training, and our Annual Live Pet Care Conference!

beth my right hand
This is Beth – My right hand gal!

How does the idea of having your very own virtual office manager sound?

Whether you are a sole proprietor handling every aspect of your business yourself, or you manage staff and can use an extra hand, this may be just what you need.

Picture this… Your virtual office manager will answer your phone with a friendly, professional voice – Using your script, your company tone, your pricing structure, your details.

Have your personal office manager immediately handle all your incoming phone calls and incoming email submissions, too.

And the best part is that this takes place in the NJ office where I (Josh Cary) spend my days – this is NOT an outsourced operation.

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Look What Happens When You Think No One Is Watching!

peekingI was chatting on the phone recently with one of my PetSittingOlogy members, Andy Pomaville.

Andy owns and operates Playful Paws Miami and uses my pet sitting website template.

He has opened for business just 3 short months ago and currently serves a handful of clients. Andy loves how everything is going so far, and shared this interesting note to me on the phone.

Just As You Think No One Is Watching…

Andy’s client’s neighbor made it a point to let him (the client) know that she sees the dog walker everyday doing a wonderful job with his dog.

Imagine that!

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Look How One Pet Sitter Got Her Phone Ringing Off The Hook (Say Cheese!)

Josh Cary photoHi! My name is Josh Cary. And that’s me in the picture there.

Why am I posting a photo of myself?

To help prove a point that adding a picture of yourself to your pet sitting website creates an emotional bond between you and the visitor.

And that bond has powerful conscious and subconscious positive effects on your website visitor’s entire experience with you.

This blog post was inspired by my pet sitting colleague Nicole Ryan from Pineapple Pets in Florida.

Nicole sent me an incredible email recently that is truly inspiring.

While Nicole is one of many pet sitters using my WordPress SEO Website System, she has taken it to the next level, and the results speak for themselves.

Read the email Nicole sent and you’ll understand just how simple it is to achieve the exact same results:

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These Are The Online Tools I Can’t Live Without

tools
Working with the right tools in your pet sitting business can be the difference between succeeding or not.

Running a pet sitting business like we do (or running any business, for that matter) can fail or succeed based on the tools you use to manage your business day-to-day.

It’s no different than building a house, for example.

If you do not have the right tools to build the house, you will obviously be struggling from the very beginning.

Take a minute and think about what aspect of running your pet sitting business can run a bit smoother, make your life easier, erase your frustration.

It might be a task you don’t have time for, don’t have the desire to do, or don’t have the knowledge to complete.

In any case, arming yourself with the right tools and resources can be a life saver.

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Blogging 101 for Pet Sitters [Webinar Replay]

speaker pictureThis webinar on the very basics of blogging is over one hour long.

It is filled with easy-to-understand direction, concepts and ideas that will leave you motivated, inspired and ready to take action.

(Many of the attendees reported just that.)

This webinar is for you if:

  • You know next to nothing about blogging.
  • You have no idea WHY you should be blogging.
  • You don’t know HOW to properly blog but you know you should be blogging.
  • You currently blog but want to take things a bit further.
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Blogging and Keywords: A Real Pet Sitter Blog Post Example

note book
Blogging is a quick way to improve your search engine rankings. And it’s easy to do.

If I were a betting man, I would say you fall into one of three categories when it comes to pet sitters who blog:

1 – You currently blog, and are excited about the higher results in the search engines you are receiving because of your blogging efforts.

2 – You currently do not blog, but understand that you probably should learn more about it so you can reap the rewards too.

3 – You do not blog, have no interest in blogging, and do not understand why you should in the first place.

Don’t get me wrong: Blogging takes work.

It takes work to pull off, and it takes work to learn the ropes of how to do it correctly.

But it’s easy as pie to learn (anyone can do it) and blogging will help catapult your website to the top of the search rankings.

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Pet Sitters Who Blog are More Successful than Pet Sitters Who Do Not Blog – Here’s Why.

dot com blog
Adding a blog to your pet sitting website will put you ahead of the competition – and it’s easier than you think.

How in the world does blogging help a pet sitter get more clients?

And how does blogging help with SEO (search engine optimization)?

These are just two great questions I was asked recently in a Facebook group.

Let me begin, first, with what I mean when I say “Pet Sitters who blog are more successful than pet sitters who do not blog.”

Today – sure – there may be some very successful pet sitters who have never blogged a day in their lives. And those are the exceptions to the rule.

The business world around us in changing – and it’s changing very quickly.

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The Way Pet Sitters Use LLC in a Logo

sign agreement
Forming an LLC for your pet sitting business can be a smart move. But this article addresses a different angle.

This post was inspired by an email I received from a pet sitter colleague.  Please keep your questions and emails coming!

A limited liability company, or LLC, has become the go-to choice for many pet sitting businesses, including mine.

According to Legal Zoom, it’s quickly establishing itself as the most popular choice for a new business.

In fact, the LLC has surpassed the Corporation structure for new startups with 1-5 persons.

There are many distinct advantages to forming an LLC including protection against your personal assets (thus limited liability).

You are able to minimize your personal liability and gain substantial business credibility.

As a member of an LLC, you are not personally responsible for company debts, which is why it is a popular choice among entrepreneurs.

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The Result of Making Quick Decisions for Pet Sitters

petsittingology live event in vegas
Joshua Cary speaking on the topic of SEO at the first ever PetSittingOlogy Live Event in Las Vegas – 2012.

It was a seemingly innocent invite.

Bella Vasta was asked to speak at a poop scooping conference in Las Vegas and then decided to asked me if I wanted to join her there for some fun and networking opportunity.

It made sense for me to say yes, even just for the potential to meet other pet professionals in person, but I felt like I wanted to make even more of the invite.

I began to think that if I was going to be in Vegas, how can I make the most of it by bringing other pet sitters into the picture? Perhaps I could host a coaching or training event of some kind?

Very quickly, I began to think about the real possibility of holding a live event.

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