skip to Main Content

What A Grade School Assignment Can Teach You About Growing Your Pet Sitting Business

show and tellHave you ever been in a relationship with someone who would tell you that they love you, but would never really show you?

We are very aware of the difference, right?

When somebody only tells you something in words without ever showing it through action or effort, you naturally begin to feel a bit short changed.

The words alone have less and less meaning.

Well, this may come as a surprise but…

Your website visitors are no different, and if you want to have a powerful effect on each visitor (you know, on the pet owners who can become your potential clients) begin to utilize the grammar school assignment of Show & Tell.

Read more

How To Never Lose Again To The Kid Next Door When It Comes To Price

barcodeHow many times have you weighed in on the hot topic of “should you list prices on your website, or not list prices on your website?”

You’ll be happy to know that this article is not about that specific debate, but rather will offer a solid middle ground that should make both sides happy.

Whether we are talking about “ICs vs. Employees” or “does advertising your pet sitting business on your car compromise the pet owner’s security,” nothing is more highly contested than the ‘prices on your website’ debate.

Read more

10 Elements On Your Pet Sitting Website That Will Bring In More Clients

How exciting would it be for you to have more email submissions from your pet sitting website and to have your phone ringing more often?

Some weeks back, I made available a document (link to the file is below) that highlighted the 10 elements from my own pet sitting website that have been responsible for bringing in more leads every day.

And, as you know, converting more of your website visitors into leads is the quickest way to grow your pet sitting business.

Surprisingly, the way to accomplish that is NOT to simply get more visitors to your site (because you could have a ton of visitors with no one choosing to get in touch with you!) but rather to understand exactly what inspires, encourages and entices your users to take action.

Learning what gets more of your current visitors to make contact with you is not done by accident.

Read more

Is This New Website A Big Threat To Pet Sitters? [Video]

I was enjoying my morning coffee earlier, as usual, reading through the Google News headlines to see what the day had in store.

One of my custom news sections has all pet sitting industry headlines and stories, and one in particular caught my attention.

It was an article from the Los Angeles Times spotlighting the new start-up, DogVacay.com.

One thing from the article in particular ruffled my feathers and prompted me to make this quick video.

Make sure to watch at minute 1:53 in the video to see exactly what got me going – and tell me if you don’t agree with my stand.

Read more

Another 8 Pet Sitting Websites That Connect With Visitors

chain linksAn acting teacher of mine once told us that it’s ok to steal, as long as you steal from the best.

She was referring to stealing acting technique, and was by no means promoting blatant theft or copy, but rather making the point that if you are going to learn from others, you should learn from those doing it right.

The same can be said for most anything in life, including perfecting your pet sitting website.

We learn the most by observing, analyzing or understanding what others are currently doing that works.

Last year, I wrote an article called “7 Examples of Pet Sitter Websites That Perfectly Connect With Visitors” and the response was extremely positive.

So I decided another showcase was in order.

Read more

6 Things Football Teaches Us About Pet Sitting

football on the fieldAfter a magnificent win by my favorite football team, the NY Giants, to win Super Bowl XLVI, it only seems fitting to discuss how many of the strategies and qualities it takes to win games can also be applied to success in your pet sitting business.

Vince Lombardi is one of the (if not the) most respected and admired coaches in football.

In fact, it is the Lombardi trophy that is awarded to the winner of each Super Bowl, so the guy must have been pretty special to the game.

Lombardi is known for his motivational speeches and after reviewing some of his famous quotes, it becomes more evident how he was talking about much more than simply football.

Read more

Can This Sleep Aid Also Work For Pets?

cat napWho knew that one of the best sleep aid tools I have found for myself might also be incredible useful for pets?

Allow me to explain…

I’m not sure exactly how this came to be, but for many years now I find in near impossible to fall asleep in complete silence.

I use and require the aid of a white noise maker.

I’ve heard some like those machines that make the sound of the ocean, a rainstorm or the jungle.

Personally, I prefer simple white noise (practically like static sound).

Since I don’t have my white noise maker anymore, I went online to see what solutions I could find and wouldn’t you know there are entire websites dedicated to creating a variety of white noise directly from your computer.

Read more

Top 12 Tips for Your Pet Sitting Website in 2012

website tipsHave you made any New Year’s resolutions in regards to your pet sitting business?

Have you decided to gain a certain number of new clients? Or make this the year you hire pet sitters to join your team?

No matter what your focus going forward, you will always need to keep your website in tip top shape.

One of my biggest passions has always been helping pet sitters grow by improving business skills and improving your website presence.

Here are my Top 12 tips for getting your website in great shape in 2012.

Read more

R.I.P. Willy – Best Beagle Ever.

Willy. Best Beagle Ever.On Saturday, December 10, 2011, Willy the Beagle crossed over Rainbow Bridge and returned to play in Heaven. He was 14 years young and remained comfortable, happy and loved until the very end.

I owe my relationship with Willy to the pet sitting industry.

Willy entered my life as a pet sitting client while living in New York City. Alitia and I watched and cared for Willy on multiple occasions when his owner would travel for business.

One day, that business travel extended a bit further. We received a call from Willy’s owner asking if we knew anyone who could adopt Willy since business was transferring him out of the Country.

After a brief conversation together, we agreed Willy would be a welcome addition to our other two dogs.

Read more