How to Create The Perfect Blog Post in 8 Steps [Checklist]

write pretty blog postsIt’s amazing to see so many pet sitters beginning to understand the value of writing plenty of content on their websites.

If you do not like writing, it may become a necessary evil that you’ll have to come to terms with, as more and more of your potential clients will hop online to search for your service.

A pet owner will pull up Google, type in an appropriate search term, and what websites are going to be shown near the top of that first page?

The websites that Google has discovered to be relevant and informative to the search users query. This no longer happens by simply placing a set of keywords somewhere on the page or in the meta tags.

While you still need to consider those SEO actions, you will be left behind if you do not begin to understand the value of content creation (also known as blogging or writing articles).

Don’t believe me? Then take it from Google themselves:

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The Pursuit Of Happy Pets: How Jamie Migdal Of FetchFind Keeps Sane In A Stressful Environment

The Pursuit of Happy Pets: How Jamie Migdal of FetchFind Keeps Sane in a Stressful Environment

A conversation between Josh Cary and Jamie Migdal

You know those people who you chat with and you feel that conversation just flows? And you both literally speak the same language?

Well, that’s how I feel about our guest today. I’ve had the pleasure and privilege of knowing Jamie Migdal for quite some time and got to cross paths in person finally in 2016 when we were both speaking at the NAPPS conference.

I’ve compared many notes with Jamie and we excitedly share a similar work ethic and vision for our businesses and the industry at large.

Jamie has bought, sold and acquired more pet businesses than I can count and has successfully fundraised through rounds of funding attracting investors. Something you don’t too often hear about in our industry.

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7 Examples of Pet Sitter Websites That Perfectly Connect With Visitors

connect with your website visitorsIs your pet sitting website your biggest and best marketing tool?

Is it paying off or is it sucking the life out of your business?

Just like with any other marketing tool, you need to see a good return on your investment in order for it to be working.

Put a price tag on the time alone you’ve devoted to your site and decide if it’s working with you or against you.

A pet sitting website that works is one that ranks well in the search engines and, perhaps more importantly, converts your visitors into happy clients.

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How to Become Instantly More Professional Through A Business Email Address

(Video Length: 8 minutes 53 seconds) Hey there, we are live, thanks for tuning in, you got Josh Cary here founder of PetSittingOlogy with another Q&A video for you.

One of our members asked: “How do you create a business email address for your pet business?”

That’s such a good question because you can instantly become that much more professional by using a business email address.

What is a business email address? Let’s say, for example, your website is JoshsPetSitting.com. You can create an email address like hello@joshspetsitting.com or services@, contact@ josh@ … Anything you wish @<your domain name .com>.

Creating an email address is so simple to do. If you are currently already using our PetSittingOlogy Get Found First SEO Platform for your website this is all included. There’s absolutely no additional charge and you can have unlimited business email addresses.

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How To Achieve a Professional Website Look and Feel Using Free Icons

You may have noticed some neat crisp looking icons on our redesigned PetSittingOlogy.com home page. A member asked how we did that and where we got them from. Watch the video to find out exactly where and how you can get any variety of icons to use for free on your own pet website.

Overview of Video (Length: 5 minutes 41 seconds)

Hey there and welcome, thanks for tuning in, you got Josh Cary here founder of PetSittingOlogy with another Q&A video. Today the topic is all about icons and how to get a really crisp professional look on your website with free icons.

As you know, our one mission and goal around here is to help you get found first and one of the best and most direct ways to do that is to provide a professional, robust, valuable, good-looking and informative website. It’s all the things that you place on the page that matter including the icons, the images, the graphics, the way you lay out your content and your paragraphs.

Today I want to talk to you about the icons we used on our home page. One of our members asked where we got them and how he can they get them too. So, I’m going to show you exactly where we get our icons from and you can get them for free.

The icons are from the site Flat Icon (FlatIcon.com) and this has become one of my absolute favorite websites.

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Arden Moore’s Podcast Episode Spotlighting Speakers During Our Pet Care Conference

Arden Moore on Pet Life Radio photo

If you’ve been working in the professional pet industry for any length of time, there are certain names you quickly come across.

Arden Moore is certainly one of those names!

Arden’s resume and credits read like a Who’s Who of our industry as she seemingly continues to have her hand in a variety of projects, and has worked with “everybody!”

We were fortunate enough to have Arden with us in person during our 5th annual pet care conference in Las Vegas. She was there with mic in hand to record a special episode of her wildly successful podcast, Oh Behave!, featuring five speakers.

Arden’s podcast lives on Pet Life Radio and reaches over 800,000 listeners.

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Dr. Marty Becker Joins Us for A Live Training Session

How to Reduce Fear, Stress, and Anxiety in the Pets in Your Care: A Dialogue with Dr. Marty Becker, hosted by Josh Cary

Update: Our live video training session, where our special guest, Dr. Marty Becker, went incredibly well.  We discussed all the ways that you as a pet care professional can reduce the fear, stress and anxiety in the pets in your care.

Obviously, this has multiple benefits, least of which is creating a stronger bond between you and the pet, and allowing you both to enjoy a happier, healthy life.

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What Exactly is The Josh Cary Collective [with Video]

Thank you for the overwhelming support for my new initiative, The Josh Cary Collective. In case you missed my initial post on this, see this post.

Many of you are asking “How much is it to join?” And it’s a great question that I will answer in full in my very next video.

Today, I’d like to provide you with a more detailed overview of what you are going to receive from being part of The Collective. You know, the big benefits of joining!

First, I need to make clear that this is not another pet sitting group, or another pet sitting association. Those already exist.

The Josh Cary Collective is for those in the pet industry who are ready for a safe and supportive space to become the best version of themselves as possible.

It’s for those who get the need for personal development as it directly relates to the bigger picture.

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My Most Profound Moment in Our Industry [with Video]

PSO2016 Conference Attendees

As you know, we are back from our pet sitting conference that was wildly successful for a variety of reasons (both personally and professionally). Many who attended are experiencing moments of gratitude and elevation, myself included, and are embracing this experience of personal growth and development. It’s clear to see how it positively impacts EVERY part of life and business.

I’ll have plenty more to share on this topic in the coming days and with that, I’ve been working to create a community for those who appreciate this focus and are looking to grow, find meaning in your work, and gain a sense of clarity in all you do.

My vision is for a new kind of pet industry organization that we can all benefit from together. A safe and supportive place where we learn and grow “in real time” alongside each other. I hope you will join me soon. Here is the scoop:

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How to Get Your Happy Pet Business Clients to Leave A Google Review [Video]

NOTE: We’ve found a great new free tool that will help get you more Google reviews! Keep reading and watch the short video below.

When it comes to your pet sitting business website, we all have the same goal:

To rank high on Page 1 of Google for your chosen keywords when a potential client is searching for the service you provide.

But how exactly can you assure that happens more frequently?

It all comes down to the Google Algorithm. That’s a fancy term for Google’s 200-point checklist they use to determine where your website will rank for each search term.

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