Pet Sitting Business Success

Arden Moore’s Podcast Episode Spotlighting Speakers During Our Pet Care Conference

Arden Moore on Pet Life Radio photo

If you’ve been working in the professional pet industry for any length of time, there are certain names you quickly come across.

Arden Moore is certainly one of those names!

Arden’s resume and credits read like a Who’s Who of our industry as she seemingly continues to have her hand in a variety of projects, and has worked with “everybody!”

We were fortunate enough to have Arden with us in person during our 5th annual pet care conference in Las Vegas. She was there with mic in hand to record a special episode of her wildly successful podcast, Oh Behave!, featuring five speakers.

Arden’s podcast lives on Pet Life Radio and reaches over 800,000 listeners.

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Dr. Marty Becker Joins Us for A Live Training Session

How to Reduce Fear, Stress, and Anxiety in the Pets in Your Care: A Dialogue with Dr. Marty Becker, hosted by Josh Cary

Update: Our live video training session, where our special guest, Dr. Marty Becker, went incredibly well.  We discussed all the ways that you as a pet care professional can reduce the fear, stress and anxiety in the pets in your care.

Obviously, this has multiple benefits, least of which is creating a stronger bond between you and the pet, and allowing you both to enjoy a happier, healthy life.

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Cindy Vet on How Pet Sitters Can Find ‘Me Time’ [video]

Please join us at the PetSittingOlogy conference this October. We’ll be featuring expert speakers and experienced pet sitters, all of whom will help you build a better, more organized pet sitting business!

Our special interactive feature at the conference will be Workshop Wednesday, at which five very successful pet sitters will lead community discussions on current topics.

Cindy Vet, a pet sitter and coach from Atlanta, will lead a discussion on why getting “me time” will not only help you and your state of mind, but it can also be a great way to network.

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Support and Feedback for Our Pet Sitting Industry Documentary Movie

We are making a documentary movie about the professional pet sitting industry! And by ‘we’, I do not simply mean my production team and me.

I mean WE, as in you, our colleagues, supportive pet industry professionals (including veterinarians and trainers), and the collective professional pet care industry.

Production officially began recently as we made our way to Northern Virginia for four days to capture the day-to-day operation of All Friends Pet Care and other local pet professionals. It was an incredible experience that allowed us to get the ball rolling.

We then held a live virtual production meeting detailing our plans, our goals, and the reasons we are making this movie in the first place.

RELATED: Watch the replay of our virtual production meeting on PetSittingMovie.com

On that page, pet sitters were asked to submit their thoughts.

In one day, we received over 50 submissions from pet professionals guiding our project even further.

Outlined below are snippets of some of our favorite responses.

The beauty of this pet sitting movie project, as you’ll see, is that we are all speaking the same language! We are each passionate about what we do and all see the great need at this point in time to further educate the general public on what it truly means and what it takes to be a professional pet sitter.

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4 Essential Elements of an Effective Website

When I was asked to present at the 2016 NAPPS conference on the topic of SEO and how to rank higher in Google, I wanted to achieve two things.

One: I wanted to make certain that the audience had an understanding of WHY Google ranked certain websites above others.

Two: I wanted to provide specific and tangible takeaways that each person in the audience can do and implement immediately.

Those two goals were the recipe for what became my presentation titled “4 Essential Elements of an Effective Website”.

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How To Make The Perfect First Impression To Assure You Gain More Pet Business Clients

Make a great first impression

Many of us in the professional pet care industry hold ourselves to a high standard and work ethic.

We take great pride in the care we provide, the job we do, and the business we run.

We are professionals.

Since there are no exams to pass or degrees to obtain in order to open up shop and call yourself a pet sitter, the line is sometimes blurred between a professional pet business owner and someone simply attempting it.

Pet Sitters International (PSI) published a wonderful blog article recently about professionalism in our industry. [Read it here: The Most Important “ism” for Pet Sitters]

In it, they presented several specific questions that every pet parent should ask the pet sitter who she is considering to hire.

Presented here is the other side of the coin detailing how the pet sitter must position herself well before a potential client makes contact.

Much of the decision to contact you is already made in the mind of the pet owner within a few minutes of viewing your website.

Therefore, you as the professional business owner must present yourself in the most professional manner at the very first point she comes across your brand in order to even get the chance she’ll consider hiring you.

In other words, if your website design, look, feel, layout, colors, images, photos, content, articles, videos, and reviews do not quickly set the visitor at ease she will leave and look elsewhere.

So how do you position yourself as a professional before your potential client ever makes contact with you?

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Stop Doing These 3 Things on Your Pet Website

form a connection

Do you find it frustrating and confusing to keep up with all the things you should be doing to rank high on Google’s first page?

How often do you wonder what those other pet sitting websites are doing that you are not doing?

If you’re like most other business owners, you want to do all you can to land new clients.

But did you know that landing in Google is just one small part of the puzzle?

While it’s a very important piece since not much activity will take place without that, it’s equally as important to get your visitors to take action once they are on your site.

If you rank well in the search engines but nobody makes contact once they are on your site, it’s still a loss.

Here are some things you should stop doing on your pet sitting website that will increase the chances a visitor likes what she sees and gets in touch with you.

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Our Very Best Of PetSittingOlogy From 2015 – The Top 10 Posts

best of petsitting blogsA lot has happened over the past 12 months both personally and professionally.

Personally, I’m beyond proud to have welcomed my son, Harrison Grant, to the world on May 28.

Professionally, I’m beyond lucky to have found our new PetSittingOlogy Communications Manager, Amy Mattison (click here to Friend her on Facebook and say hello!). https://www.facebook.com/amy.mattison.2

Titles are weird and I don’t think her title does her justice.  Simply put, Amy works 10-feet from me in our office and among many other things she manages our social media accounts, runs our Client Services division, and helps me remain sane, focused, and on track.

Something I’ve quickly learned while in the film industry is that it truly takes an extraordinary team around you to create, produce, and share anything of value.

Aside from Amy, 2015 has also brought me closer to our colleagues Laura Capra, Anthony Mucci, and Cindy Vet.  Much of what is listed below would not have been possible without them. Literally.

Here are our Top 10 Posts from 2015.  Feel free to bookmark this page so you can refer back to it throughout the year.

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