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I Heart the Pet Industry with Josh Cary: Podcast Episode 001

i heart the pet industry logo

If you know anything about me, you know I love technology. Even more to the point is that I love what’s utterly POSSIBLE when it comes to the creative use of technology.

In today’s day and age, if you can THINK it, you can MAKE IT HAPPEN. Quite frankly, anything is possible.

Officially Introducing ‘I Heart The Pet Industry with Josh Cary’ Podcast

I knew for quite some time that I’d want to create and produce an official weekly podcast for our industry. Over time, I jotted down thoughts, notes and ideas for the show as they would come to me.

I had the title for the show, the concept and theme for the show, and the cover art for the show.

I knew that I wanted it to feature passionate, hard-working and successful pet professionals. The idea behind the show is to discover how our professional colleagues are achieving success, as they define it.

The goal for each episode is to get an inside look at a pet business owner’s path, journey, and the actions they take so you can implement the same in your own business.

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Hop On Board The PSO Bus: Destination NAPPS 2016!

I-95 travel routePicture this: A luxurious and comfortable bus pulls into a roadside area along the East Coast’s 1-95 South. Inside the bus are a few dozen of your professional pet sitting colleagues who are making the journey together from New Jersey to sunny Orlando, Florida.

You recognize many smiling faces.

Some, you’ve had the great fortune to cross paths with in person at other industry events; while you feel like you’ve known the others forever from the virtual connections you’ve formed through the years.

You immediately feel the same sense of love, support, and wave of excitement that comes from attending a long-awaited family reunion.

You hop on the bus, settle into your seat, and the journey continues on its scheduled 2-day ride to Orlando, Florida.

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A Time To Give Thanks To Our Pet Professional Community

thank you to pet services industry

Danica and I were recently enjoying an episode of Sid the Science Kid together.

A joke was told that can serve as a great lesson to all professional pet care providers.

This is the joke:

What do you give a 900-pound gorilla for his birthday? I don’t know, but you better hope he likes it!

It’s cute for a child and can serve as an important reminder for business owners like us who offer a local service to our community.

This joke makes two assumptions.

1. The gorilla better like the gift you choose to get him for his birthday, or else…

2. The gorilla is grumpy and picky (“he better like it”) and might retaliate if he deems the gift unacceptable.

So what does this very analytical approach to a seemingly innocent joke tell us?

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Marcus Sheridan Unplugged: How to Differentiate Yourself and Achieve Success [Video]

Have you ever wondered how you can differentiate yourself as a pet sitter?

If so, you’re in for a real treat! Our guest for today’s episode, Marcus Sheridan, shares his own journey of differentiating himself as a standout in the pool industry and eventually, as a marketing genius.

Marcus Sheridan is perhaps best known to folks as founder of the popular sales and marketing blog, The Sales Lion. He started his career as founder and CEO of River Pools, where he developed one of the most educational blogs in the entire pool industry.

Marcus says you have to trust people, and build trust with others in order to succeed in business. However, that doesn’t mean putting your head in the sand either, as he was to find out later in a tough lesson.

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How Exactly is a Pet Sitter Website from PetSittingOlogy SEO Optimized?

Wheels and Spokes image

There are many moving parts to an effective, SEO-ready website that consistently ranks high in Google and inspires more of your visitors to take action and make contact with you.

When you choose to have a website built with PetSittingOlogy, you receive a fully done-for-you, WordPress-powered, SEO-ready, mobile-friendly and ready to go website.

We take pride in the sites we build for the industry, because we have found them to work well.  And by “work well” we mean that they are carefully crafted both behind the scenes and on the front pages to make Google happy and to make your ideal clients happy.

So, how exactly do we achieve a website that works well for you?

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The Million Dollar Pet Sitter: How Beth Greenberg Reaches $1million in Pet Services [Training Video]

the Puzzle to pet sitting success

Think it’s possible for your business to reach one million dollars in pet sitting services?

Think it’s possible hit that milestone year after year?

We didn’t think so either!

While I’ve heard of many successful pet sitting companies breaking the six-figure mark (over $100,000), I’ve never heard of one breaking seven-figures (over $1 million) is services.

That is, until I met Beth Greenberg, co-owner of All Friends Pet Care (serving Northern Virginia). You could imagine that I would welcome the chance to sit down with Beth and pick her brain on all things “HOW”!

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How to Add In-Home Boarding to Your Menu of Service Options [Audio]

dog plush toy image

One of the brilliant parts of running, owning and managing your own pet sitting business is that you can structure it any way you wish.

You can set your own policies, you can care for the pets that fit perfectly with your lifestyle, and you can offer a variety of services that are in line with your overall goals.

In home boarding, or caring for pets in your home, can be a lucrative part of your business services.

Allowing your client to drop off their pet to run free in an area of your home can be an attractive service, but like anything else, you must approach this with proper care and consideration.

Your area may have specific laws and permits you’ll need to obtain, and you’ll want to make sure your home is set up in the ideal way to host pets to begin with.

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Relive All The Best Moments from Our 2014 Vegas Conference and Become Part of 2015 Today

Pet Care Conference in Las Vegas 2014

You know that feeling when you come back from an incredible vacation or getaway and it’s all you can think about?

Or when you return and lay in bed at night amazed at the profound impact it had on your life and business?

Yep, it’s that feeling with an overall sense of pride and humility (Primility) that I carry with me since our return from the 3rd Annual Pet Care Conference in Las Vegas.

While we are in the early stages of planning our 4th annual event (set for October 2015), 32 of our colleagues have already put up a deposit to be part of the experience next fall.

So many amazingly good things came out of this event, not only for me personally, but from the results I see everyday online from those that attended.

Allow me to share with you just some of the highlights from the 2014 3rd Annual Pet Care Professionals Conference.

If you appreciate what being part of this event, experience, and journey might do for you and your business, consider joining us for our 4th Annual Conference.  (Exact details below on how you can become part of our movement!)

I assure you, with pride and humility, it will remain with you in ways you can’t imagine.

Click on each picture to view the full image.

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