Every successful business owner understands that they need to learn from others.
Whether it’s in the form of following their journey and reading their work, or having a mentor, success rarely happens without some influence of others.
Marcus Sheridan is someone outside of our industry who I personally follow, learn from and admire.
More importantly, the main reason I’m so excited to bring Marcus into our industry is because the way he succeeded is something that pet sitters can replicate.
Marcus began as a pool guy. He owned a pool company that installed fiberglass pools to his local community. He’s a local small business provider.
And so are pet sitters. While looking bankruptcy in the face, Marcus changed directions and used his website as his biggest form of marketing and now his pool company makes over $4 million a year!
The nuggets he provides in this insightful video can and should be used by pet sitters starting today.
Grab a pen and paper and take notes. He discussed things you can take action on right now to make huge progress. (Some pet sitters already have!)
PS – Marcus will be returning to our pet sitting conference in Las Vegas for a second year. His presentation alone is a reason to join us.
Press Play and Enjoy
What Topics Do We Discuss in the Video?
Who is “The Sales Lion” and how Marcus got started.
Mata Tags – What exactly is a meta tag and why is it vitally important to do correctly for your website.
What his forward in the book Youtility is about, and how you can use the points in your business.
How he began using his website for big marketing efforts.
His philosophy that saved his company from total bankruptcy.
Why you should view your website and your visitors as a marriage.
Is there a balance between writing great content and considering SEO?
How Bella became inspired by Marcus to start a trend in our industry.
Why your blog does not need to be perfect.
It’s OK to learn on the fly.
You must give your potential clients homework! It’s called Assignment Selling, and it will change your life.
Send your potential clients an Ebook before you meet with them to gain more clients.
The principles of transparency and communication.
Websites Of Interest
Marcus’ Book (he wrote the forward) – Youtility
Bella Coaching – Jump Consulting
Pet Sitting Conference Tix – Pet Sitting Live, the Las Vegas Conference
Over to You
What do you think about the ideas, strategies and insights from the video? What are you inspired to do right now? What questions do you have?