The Art & Science of successfully starting a pet sitting business.
We recently updated our “What Is PetSittingOlogy (About Us)” page (check it out, you can listen to an interview and learn more about my background).
The following list of 8 components was originally featured on that ‘About’ page but didn’t fit the bill during our page revamp.
So, it’s now restructured into a full-featured blog post here. Please make it feel welcome.
And, here we go…
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How often do you get the chance to chat with a potential client on the phone?
And how often do those conversations directly lead to gaining a new client?
Imagine spending 10-15 minutes on the phone with a pet owner and have a play date set before hanging up each and every time.
Are you keeping track of, or aware of, the biggest objections you continually hear?
You know the ones I’m talking about: [Read more...]
How often does a potential new pet sitting client tell you that she’s read great things about you online?
It’s one thing to boast on your website that you’ve grown up around animals you’re entire life and that you are the most caring, loving and professional pet sitter this side of the Mississippi.
And it’s an entirely different thing for someone else to say it.
The truth of the matter is that when someone else toots your horn for you, the impact is tremendously greater than saying it yourself.
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My wife Alitia absolutely loves our Tivo. She’s also the one in charge of the remote control, for the record.
One of the brilliant ways Alitia saves us money each month is on movie rentals.
Instead of shelling out $5 per rental (or more on a Netflix service fee), she’ll go through the Tivo guide and search our channels for upcoming movies to record.
We then build up a library of movies to watch at our leisure (with no late fees, of course). A common enough practice.
Apparently, we’ve been catching a string of movies about dogs and honestly I don’t know how many more I can take.
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Who can use a healthy dose of good news right about now?
Well, if you’re a member of PSI (Pet Sitters International) or NAPPS (National Association of Professional Pet Sitters) you are now eligible to receive quality and affordable health care.
If your pet sitting business is your main source of income, you may have found health care to be a near impossibility to afford or obtain.
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Are you looking for more pet sitting clients than you can possibly handle?
Of course you are, it’s a trick question!
We can all use a spike in our bank accounts right about now and one way to increase our available balance is to increase our client base.
The holiday season is no longer just around the corner; it is squarely upon us. And it’s no secret that the last few months of the year are the most profitable for working pet sitters.
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Is your pet sitting website your biggest and best marketing tool?
Is it paying off or is it sucking the life out of your business?
Just like with any other marketing tool, you need to see a good return on your investment in order for it to be working.
Put a price tag on the time alone you’ve devoted to your site and decide if it’s working with you or against you.
A pet sitting website that works is one that ranks well in the search engines and, perhaps more importantly, converts your visitors into happy clients.
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